Why Blogging is Dead Again? š¤
As artificial intelligence age progresses, itās important to keep up with the latest trends and strategies to attract and retain customers. Just only in 2023, the popularity of blogging has decreased for so much informational google queries and even lost visibility in the some āfirst-stepā educational start-ups, so many businesses are left wondering if text blogging is dead.
š The Post-Covid US Blog Popularity Facts:
- In 2021, only 31% of internet users in the United States read blogs.
- 77% of internet users in the United States watched videos online.
- 56% of them use social media to find and engage with content.
Despite the rise of video and podcasting, marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more still consider blogging a valuable marketing channel. Blogs are still popular among consumers, with a HubSpot study finding that 60% of people all over the world read a blog at least once a week, so USA reader is not a benchmark.